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Google bans ZeroHedge


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NBC News: Google bans website ZeroHedge from its ad platform over comments on protest articles.

https://www.nbcnews.com/tech/tech-news/google-bans-two-websites-its-ad-platform-over-protest-articles-n1231176

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Twitter banned them as well for about a month but just reinstated them.

Zerohedge are interesting. Lots of interesting articles, but many fake ones as well, with many questions about their motivation, and their ownership.


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Big Mike View Post
NBC News: Google bans website ZeroHedge from its ad platform over comments on protest articles.

https://www.nbcnews.com/tech/tech-news/google-bans-two-websites-its-ad-platform-over-protest-articles-n1231176

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Google has banned ZeroHedge, a far-right website that often traffics in conspiracy theories, from its advertising platform over policy violations found in the comments section of stories about recent Black Lives Matter protests.

Google also issued a warning on Tuesday to The Federalist over comments on articles related to recent protests.

A Google spokesperson said in an email on Monday that it demonetized the websites after determining they violated its policies on content related to race.

“We have strict publisher policies that govern the content ads can run on and explicitly prohibit derogatory content that promotes hatred, intolerance, violence or discrimination based on race from monetizing," the spokesperson wrote. "When a page or site violates our policies, we take action. In this case, we’ve removed both sites’ ability to monetize with Google.”


So we should be expecting an incoming ban on President Trump and his campaign next.


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thoughtful
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So they're blaming ZH for public (uncontrollable) comments to their articles? Yeah, that sounds fair [sarc]. What if the big G had a website with news articles on it -- and they didn't like the comments to their articles -- I guess they'd have to ban themselves? I guess they don't want anyone to have free speech or hear what other people think. If you don't agree with & parrot their ideas [aka political agenda] then "No soup for you!". Big G doesn't have to worry about some other unnamed companies having this problem though, because they already censor & shadowban their clients -- again no names mentioned but you've all probably already read articles & watched videos about it, including exposes from people that worked there and whistleblew about it. Welcome to the Twilight Zone everyone. God help us all.


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The right title should have been this: "Google Removes Ad Revenue Sharing from ZeroHedge"
Effectively, Google did not remove them from their search engines. The site is still indexed, the opinions are still there, and the comments are still there.
Essentially they have internet traffic with millions of users so they will find other sources of revenue to replace their Google Ads (Ad Sense).
Once things will quiet down, Google will find a way to crawl back to the site because they are traffic and ad-driven. Just my opinion.
I still see the ads running on Zero Hedge for Google, so they are negotiating (Maybe).

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thoughtful View Post
So they're blaming ZH for public (uncontrollable) comments to their articles?

Let me present you with an additional perspective. As a participant in a forum or blog, you are an asset and part of a metric. Let me explain.
Yes, personal individual opinions and comments are not controllable or predictable, however, this is not true for a large number of participants who create a "tone".
In essence, large crowd behavior could be predicted and the participation between users could be predicated if certain topics are presented and written in a certain way.
Dynamic content sites (content changes frequently and added) know their crowds and what needs to be there to create an interaction.
They have written enough articles to look at the numbers.
So it goes like this: Create content, create participation, and that bring traffic. Then take this traffic to advertisers and capitalize on it.

Any site as comprehensive as ZH knows exactly what to write, how to spin it, and they know how people will react.
I am NOT going into a debate about the ZH content, opinions, and/or their perspective.
My point is that writers (of any opinion) know after many articles what brings them the biggest debates and comments to increase traffic.

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