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I once read that it takes about $6MM to build a recognisable brand, why instantly undermine your existing brand equity without having an +EV reason to do so? From my experience name changes only happen when it makes strategic sense, for example when PR things go bad. Considering that futures.io (formerly BMT) is an internet company, SEO hits matter a lot. I get that you want to grow/ evolve your business, however the brand and user base are some of your key assets. A name change could easily alienate existing users? I would not recommend you to change your name unless you intend to pick up undisclosed business activities that require you to do so in order to create more synergy opportunities.
Can you help answer these questions from other members on NexusFi?
Already implemented on current futures.io (formerly BMT), and will be implemented on futures.io (formerly BMT) 5.0 as well. It is non-optional in my opinion because of the broken images (later), but also because of cookie abuse where spammers embed bbcode img's that point to sites that just load Amazon cookies on your computer, so they get credit for anything you buy (etc).
The cache script implemented on futures.io (formerly BMT) solves all that, plus improves performance.
well dang, if i did know that was the case on futures.io (formerly BMT) i had forgotten. you should post that there so those guys see the logic behind such a thing from someone who maintains a fairly large forum.
dont believe anything you hear and only half of what you see
nah. i used to play around with stuff back in the day. ive been following that IPB project for many years. more or less just interested in software i guess.
dont believe anything you hear and only half of what you see