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This is what I'm working on right now.. The idea is that trading is a maze and nexusfi.com (formerly BMT) is the "way out".. This is very preliminary so I'm just fishing for suggestions here. If this is WAAAAYY off base let me know and I'll drop it and move on.
..now the path is showing a more visible and lisible logo.
I like the arrow up. As this line is mostly used on "success-sites" I would recommend to
try to exchange the line with japanese candlesticks to show it is a "trader's platform and to
combine it with the exploding arrow's top.
Maybe a smoother font for the background could make it even "rounder". Like the Bodoni bold
for example.
Just some thoughts.
I'm having a hard time imagining what you mean by combining the candlesticks with the arrow. Can you post a sketch to give me an idea?
As for the font, I'm trying to stay within the "hard edges" direction Mike mentioned, so I'm trying to keep it as clean as possible. If I get more support for changing the font I'll change it but for now I'm keeping it. Also right now I'm just throwing ideas out there; if there's enough support for one particular thing I'll refine it, but right now I'm trying to put content out without worrying about perfection too much.